Have you ever done a search online or clicked on a Facebook ad to land on something way cooler than you expected? Perhaps as the page is loading you are starting to regret your impulsive click because your oven just beeped and your pizza is ready! But then something magical…
Articles by Margot da Cunha
Ah, one of my favorite industries to write about! I love food, and I love eating at restaurants. That’s why the restaurant industry is such a fun one to write about, because I get to think about two of my favorite subjects: food and marketing. There are many pros and…
Our teeth are such an essential part of our day-to-day lives. Not only are they front and center on our faces, but they help us survive by chewing our food! Dental marketing is not the sexiest thing around, but everyone needs to find a good dentist. (Anyone who has experienced…
Our teeth are such an essential part of our day-to-day lives. Not only are they front and center on our faces, but they help us survive by chewing our food! Dental marketing is not the sexiest thing around, but everyone needs to find a good dentist. (Anyone who has experienced…
Did you know that 64% of couples share their engagement on social media with a few hours? To say social media has changed the wedding industry would be an understatement. Planning a wedding used to rely on the phone book, referrals from others, and wedding planners. Nowadays, it’s Google searches,…
Unless you live in a temperature stable nudist colony, it is likely that clothing is a pretty critical component of your day-to-day. That makes fashion a part of your day-to-day. This widespread need makes fashion a great industry to be in—which presents a challenge for fashion marketers. Like the food…
If you told me ten years ago that I would be writing a guide on hashtagging, I would most likely have laughed in your face. (Sorry!). To think of how far the hashtagging world has come in the last few years is mesmerizing… I can still remember when I first…
Video and e-mail go together like ketchup plus eggs. Some people love it, while others really are a bit confused by the concept. Individually, I’ m a fan— associated with both! Adding a little acidity from your tomato-based ketchup to a nice scramble hits the spot every time, but I…
Are you aware that 95% of car sales these days are made at the dealership, but search could be the first place people go to begin their own buyer’ s journey ? It really is clear to most automotive marketers that will online advertising is key to bring new network…
Not all of us possess time to continuously be adding to an amount of professional photographs for our business ads. I would guess that many reading this write-up are busy business owners and electronic marketers who need a way to run advertisements without spending half their day in the photography…