Our top Whiteboard Friday episode of the year was originally published all the way back at the beginning of January! So much has happened in the marketing industry since then, but Cyrus’s 21 SEO tips for the year are still definitely smart, and these go way beyond the SEO basics. He’s also…
Should you always expect a traffic drop during a site/URL migration, even a temporary one? In case you didn’t notice, Moz recently launched a shiny new SEO Q&A platform for all the world to see, explore, and use to learn about SEO. Originally launched as a private feature for Pro…
For SEO agencies, consultants, and website owners As an SEO consultant, I was always on the lookout for a good SEO audit checklist. One that I could use and present to my clients. One I could modify to my own needs. One that covered all the important SEO bases. One…
Fixing broken links has long stood as an SEO best practice. But if you’ve run into situations where you’ve fixed a broken link and nothing happened, you’re not alone. In today’s episode of Whiteboard Friday, SEO expert Cyrus Shepard discusses whether these fixes still matter, and takes you through steps…
Posted by Cyrus-Shepard Link building isn’t always easy, but if you want to rank with SEO, links are often the cost of admission. While Google says SEOs sometimes focus too much on links, links remain one of the few confirmed ranking factors. Indeed, every study over the past decade shows…
Posted by Cyrus-Shepard Is a high bounce rate bad? The answer is: it depends, but yes, sometimes it can be. Is a high bounce rate bad for SEO? That’s where it gets a little more complicated. In this week’s episode of Whiteboard Friday, Cyrus gives you seven easy SEO tips to address your…
Posted by Cyrus-Shepard Happy new year, readers! We’re back with a brand new season of Whiteboard Friday episodes for your viewing pleasure. First up: Moz SEO expert Cyrus Shepard shares his top 21 tips for successful Google SEO in 2021, including what to prioritize and what to look out for…
Posted by Cyrus-Shepard Seven years ago, we published a post on the Moz Blog titled “How to Rank: 25 Step Master SEO Blueprint.” From an SEO perspective, the post did extremely well. Over time, the “How to Rank” post accumulated: 400k pageviews 200k organic visits 100s of linking root domains…
Posted by Cyrus-Shepard Are you using internal links to their full potential? Probably not. Luckily, Cyrus is here with five tips to help you boost your internal linking strategy — and your site performance — in this brand new Whiteboard Friday. Resources for further reading: • Should SEOs Care About Internal Links?• Internal Linking Best…
Posted by Cyrus-Shepard When you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn up your volume, and let Cyrus…
