July 2022

According to Sprout Social’s survey, 85% of companies rely on social data as a primary source of business insights. And with almost 4.6 million people on social media networks, they are a crucial part of your growth strategy. It’s no longer news that there’s fierce brand competition — in every…

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One of the best ways to increase your profitability? A/B split testing. Google Ads has a feature called the Experiments where you can create custom experiments for your campaigns and compare how your test group performs against your original campaigns (control group) over time. Only problem is, this is only…

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Is your click-through rate good, or good enough? This is a really common question, but unfortunately the answer to “What is a good click-through rate” will vary depending on a number of factors, including your industry and keywords. Additionally, in many situations your CTR is not nearly as important as…

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Inspirational Instagram posts say August is the Sunday of summer (cursive font over a summerscape photo). Someecards says August is a whole month of Sunday nights. We say August is 30 days of opportunities for creative marketing. And we have over 60 creative August marketing ideas to prove it—for blog posts,…

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