September 2019

Getting a B.A. or an M.Phil. or a Ph.D. or an M.D.—any higher education degree—is a huge accomplishment. But enrolling in a degree program is a huge, life-altering decision that typically involves a lot of deep and personal contemplation. At least, that’s how it was for me. As a previous…

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Everybody wants to rank for high-volume keywords. Who wouldn’t want a huge amount of traffic, conversions, and sales from organic search? But not every business can rank for high-volume keywords. Those super popular keywords are way more competitive, which means many more sites are competing for the limited number of…

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Posted by Dr-Pete On Monday, September 16, Google announced that they would be restricting review stars in SERPs to specific schemas and would stop displaying reviews that they deemed to be “self-serving.” It wasn’t clear at the time when this change would be happening, or if it had already happened….

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Pop-up advertising gets a bad rap: It’s annoying. It’s invasive. It’s distracting. But pop-ups don’t have to be annoying or invasive or distracting—in fact, pop-up advertising works way better when your pop-ups are appealing to your website visitors and enhance their experience. Today we’re going to look at seven surprisingly…

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